Valassis Consumer Graph™
Engage your true customers in new ways using a vivid picture of their lives
Intelligent Audience Modeling
Connect with existing customers more precisely and reach new potential customers.
Maximize Campaign Performance
Use your current customer list to reach your audience across multiple channels for highly targeted engagement.
Apply to Acquisition Goal
As an option, current customer lists can be suppressed to prevent them from seeing new promotions meant only for prospects.
Uncover Look-Alike Prospects
We identify look-alike audiences that behave like your current customers to grow your business.
How It Works
Provide Customer List
Upload your customer list to our secure server.
Onboard & Match
We onboard the customer list and match your information for targeting. As an option, we can use look-alike modeling to identify top prospects.
Target Precise Audience
Depending on campaign parameters, we deliver multichannel advertising to the right audience and can tailor or suppress ads to existing customers.
With our outstanding match rates, Valassis helps you see real impact and improved ROAS on your campaigns.