By: Alexandra Miller, Sales Strategist, Valassis Digital
Published Wednesday, Jan 17, 2018
Desktop and mobile usage for digital banking activity is continuously on the rise with 85 percent of U.S. internet users completing banking transactions through a website.
Mobile app adoption is high as well with over half of U.S. internet users conducting a banking transaction through a mobile application.
Use cross-device media and robust targeting to reach consumers seeking financial advice and drive awareness and traffic into branch locations:
Learn more about how Valassis can help you reach and activate consumers here.
Source: eMarketer 2016