Brief - Three Key Consumer Trends Involving Digital Media

By: Curtis Tingle, Chief Marketing Officer, Valassis
Published Monday, Feb 6, 2017



Brief - Three Key Consumer Trends Involving Digital Media

“(S)he who hesitates is lost.” Indeed, marketers stunned by today’s rapid-fire, digital innovations can easily feel overwhelmed and fall behind. The best way forward is to put your focus on consumers. What are they actually using and when? Identify a few striking trends to help you prioritize, ignite ideas, and be more effective with your advertising.

This brief will give you a head start.