With 99.99% coverage of all mailing addresses, Valassis offers saturation opportunities for every marketer, large or small, to reach every customer in every neighborhood. Updated weekly, we offer the most accurate addresses – creating more efficiency and less waste.
Our highly accurate, very affordable National Enhanced File is the only residential mailing list of all USPS® addresses updated and mailed weekly.
The Valassis National Enhanced File Plus is unmatched, containing 100% of all possible addresses. For many companies with unique data applications, a traditional "mail ready" file is not the best option. VNEF Plus includes critical files that you may need, which others automatically exclude:
Why miss any newcomers to your trade areas? Our exclusive “postal intelligence” targets actual new movers. We flag each unoccupied home on the file as soon as the address is vacated. Then combine postal updates and our patent-pending data verification procedure to identify the new occupants of those homes. This proprietary methodology is updated weekly. Only Valassis combines:
SFDU & MFDU
Estimated value of the home
Owner vs. renter
Miles between old and new residence*
Exact date the mover was added to the file
Estimated total income of the household
Name of the head of household*
Primary phone number for the household*
Age of the head of household
Find new addresses before your competition does. Valassis identifies new homebuyers by their "move-in" dates, ahead of other list providers and long before they are settled in. We work with the U.S. Postal Service so when they begin to deliver mail, we instantly know and can provide these new homeowner sales leads.
69% of new movers enjoy checking for postal mail
A household that moves typically spends $9,000 on goods, services, financial and insurance products
Move in Date
Gender on a limited population
Median Home Value
American Association for Public Opinion Research:
Advancing the science and practice of survey and opinion research
Direct Marketing Association:
Organization for the advancement & protection of data-driven marketing
National association of businesses and organizations that support the use of mail for business communication and commerce
Mail Moves America:
Coalition committed to a long-term effort to address Do Not Mail legislation & keep the mail channel open
Let us know what you’re looking for to grow your business. We drive improvement through data-infused campaigns.
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