Inspire consumers into action with smarter cross-channel campaigns

Direct Mail
You’ve seen RedPlum® and like the frequency. Need proof it works? We can predict media performance with 90% confidence.
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Digital
Rest assured that Valassis’ display inventory viewability ranks higher than industry averages according to Integral Ad Science.
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In-Store
In dollar stores, we offer a wide variety of innovative ways to sway impulse shoppers – at-shelf, on baskets, carts, etc.
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Newspaper
Interested in our Coupon Book? Or do you need urgent or local advertising? Turn here. We’ll share our expertise and make it easy.
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Some selling seasons and shopper profiles almost mandate a print + digital experience

See what each brings to the party:
Coupon Book Display Ads
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Research: Motivating the Dynamic Shopper

From awareness to purchase, are digital ads producing an impact? More than you may realize. Apply findings from our recent study to prime and ignite consumer action.


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Put mobile-first data and insights to use for strong activation
NEW Valassis Apio™ fuels intelligent media delivery.
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Smart ideas for Small Business Marketing

It’s a switch-happy consumer world. How do you regain and retain shoppers? This guide will help small-or medium-sized businesses (SMBs), as well as national brands, be more successful locally.


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What’s your best defense against ad fraud?

It’s a costly problem that requires urgent accountability. To help, we created a scorecard, so you know what questions to ask all your digital media partners.

Scorecard
coupon-intelligence-report
2K17 Valassis Coupon Intelligence Report

Get detailed consumer insights into how print, mobile and digital coupons and discounts impact the shopping journey – before, during and after purchase.

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Retail shopper differences

Do behaviors vary depending on the type of retail purchase? Absolutely. For example:
Survey asked: When do you make most of your purchase decisions?
retail-purchase-decisions
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Extend your North American reach

Your media choices vary. See new and different opportunities to be relevant and engaging to millions of your Canadian consumers.

Canada
What is intelligent media delivery?
It means we provide insight-driven, measurable, multi-channel media solutions that engage and influence consumers wherever they plan, shop, buy and share.

Print & Digital Media Kit

A valuable resource, save to view it later, print, or share and send to other decision makers who know that multi-media campaigns are mandatory today.

Media Kit
print and digital media kit

Digital Media Kit

In-depth reference for a variety of digital and mobile solutions that drive awareness and activation

Digital Kit
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Case Study Video
Major QSR launched a new menu, nationwide, using an integrated media plan rather than planning print and digital independently.
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Consumers expect personalization

“Brands should make the most of the idea that consumers are willing to provide personal information in exchange for deals. Utilize contextual clues – including shopper preferences, media behaviors and purchase data – in addition to real-time mobile location data – to personalize offers and drive conversions.”

- Curtis Tingle, CMO, Valassis

Digital Advertising
Digital Advertising
Deliver localized, scalable programs across devices
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Print Advertising
Print Advertising
Make educated choices depending on your marketing goals
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Intelligent Media Delivery
How to improve the performance of your media plan
Demand intelligent media delivery

Valassis is the leader. We select and synthesize the data that actually matters for identifying and activating real buyers anywhere.

Only we connect the appropriate online and offline data intelligence, infuse it pre-, during and post-campaign – to create relevant, cross-channel media plans and continually improve performance for you.

Join our local and national roster of 15,000+ clients including:
Advertise with us

Let us know what you're looking for to grow your business. We drive improvement through data-infused campaigns.


1-866-576-0523

8:00 a.m. - 8:00 p.m. ET


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Other inquiries

If you are a consumer, a job seeker, a journalist or other type of inquirer please use the contact options below.


1-800-437-0479

9:00 a.m. - 5:00 p.m. ET


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Creating the future of intelligent media delivery to drive your greatest success

Intelligent Media Delivery
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